Showing posts with label transmedia. Show all posts
Showing posts with label transmedia. Show all posts

Sunday, October 24, 2010

NO PLACE TO SIT (a walk around the new context), Federica Bueti




The last hundred years of work indicate that it’s demonstrably impossible to destroy or dematerialize Art, which, like it or not, can only gradually expand, voraciously synthesizing every aspect of life. Meanwhile, we can take up the redemptive circulation of allegory through design, obsolete forms and historical moments, genre and the vernacular, the social memory woven into popular culture: a private, secular, and profane consumption of media. Production, after all, is the excretory phase in a process of appropriation. (From Dispersion by Seth Price)

Today we are constantly faced with the option of being able to transgress spaces, to reconfigure our positions from bygone eras towards the immanent future. We are all nomads in spaces and time. We are travelers from country to country. From one form to the next, we are surfing between contents in an endless negotiation with the Other. Our struggle has become more clear in the here-and-now sense as being part of a configuration of what the future might hold. See you there, in that interstitial space (that we are currently working on). We are trying to define our position in relation to the socio-cultural context. Nomadism, hyper-mobility, hybridization, de-territorialized space and the idea of liquid-modernity are all terms used to define a general tendency within our current cultural climate. Our contemporary reality in which we live and work as artists and critics is in a free-floating state. Here, the site is our starting point, and time is our tool.

There is a fundamental shift that is taking place that transforms spatial necessity with temporal contingency, temporal presence that makes spatial experience possible1. Contemporary practices are engaging in the use of time in an attempt to activate reflections, not only through forms but also in the way that they are producing discourses. These contemporary modes of production are based on nomadic practices, not simply in terms of freely moving around or upon merely physical space, but upon time-based practices, which are allowing individuals to engage in different time based dimensions, floating in a universe of expanded forms and meanings, where past, present and future are unique fragments of the real. Nomadism is a practice of time-displacement, a process of remembering or actualizing, where virtual actualization is a form of creation (Gilles Deleuze). This form of nomadism is not simply a form of post-production, it is a way of rethinking the past by changing the point of view of reflection, opening up minds with the aim of finding alternatives in terms of production, distribution and in general with the fruition of culture. We are no longer in a society of the spectacle nor in a society of total control. We are stepping out, using what society has produced in terms of mechanisms and products, and going beyond. We have become radicant as Nicolas Bourriaud points out, in a measure in which our consciousness of the real, in all of its forms has become the instrument of change. We are settled in being ‘in motion’. The crisis has shifted and has become our potential for rethinking our previous models. The consequence of the crisis is a state of precariousness, where the ephemeral constitutes our contemporary aesthetic. Artists are working within a critical discourse by transgressing media and engaging in political issues using means like writing or intersecting boundaries between different media, using different disciplines as instruments to broaden the trajectories of their discourse. This is an attempt to reflect on the present and the immediate futures, taking into account all of the perspectives offered by the multiple languages of contemporary culture. To be political also means to think of possibilities of the future.

The new generation share a transmedial attitude which brings them to broader and more diverse forms and contexts within their practices. In what we can define as a practice of Nomadism sets in motion the real in all its forms tending to an endless displacement where thoughts and forms are translated and reassembled into new narratives, producing alternative social contexts using existing materials. There is no longer one tendency or specificity, but a broad range of approaches using different practices as tools for subjective narration. In this process of embracing multiplicity, it is difficult to define and distinguish between those who are truly engaged in a critique of the social and cultural system with the aim of inciting real change, and those who are trying to ride the wave according to the roles of that system. But from our point of view, we will always be partial and each possibility will imply the exclusion of another who is different.

Between the good and the bad there are many shades in between and what has to be recognized is a generation of artists, curators and critics who are aware of the present condition, who are working on new definitions and parameters. Those working with or without the banner of history, using fiction or science, comics or sculpture, writing, or any other discourse. We are all using a range of possible materials. Now the problem is not WHY we use them but HOW we use them. Artists are responding to a new globalized perception. They traverse a cultural landscape saturated with signs and create new pathway between multiple formats of expression and communication (Nicolas Bourriaud). This is not about chaotic movement as it probably appears, but it is an organized and fully conscious path that opens up to infinite progressions and changes. Nomads don’t move randomly, but plan their journeys by drawing them on a map. These contemporary artists reconfigure cultural practices through the use of existing codes and practices. Culture is a mobile entity, a multiple proliferation of the visual and of narratives bound within. We could also use the term nomadism-in-time, as a way of describing a certain propensity to engage with time as a place of critical thought. Here we are enabled to build a new social aesthetic based not only on the practice of collective movement, but on the unfolding of individual mythologies 2 (collective experience is now based on simultaneous private experiences, distributed across the field of media culture, knitted together by ongoing debate, publicity promotion and discussion- Seth Price). We are no longer in search of a collective doing, but we operate as monads in the flow of the real.

Every monad, as Leibniz explained, is characterized by the power of representation, through which it reflects every other monad so that one can look in every other monad to observe the whole universe reflected there. In the same way, contemporary culture is a proliferation of individual mythologies or subjective narratives that contribute to the definition of a cultural landscape, opening a multitude of points of view. Different from the Postmodern era, that proliferation is not so much a lack of inclusive ideologies and a naive multiplicity of claimed cultural diversity, but it is instead a consciousness of us and of all that surrounds us, it is a critical dimension in which we are able to put into question neo-liberalism in all its dimensions and build on our functional utopias 3. If we consider the current situation, many artists share a sense of engagement that is completely different from its political connotation, which points more to the will of making the world work. They are no longer required to represent anything. They produce discourses, improving their practices with their existences within the cultural field. We often misunderstand the sense of these progressions, which take place slowly and are often imperceptible, but for this reason they are more complex and probably more effective than a quick fall of the Bastille. In this flow between bodies, sounds, images and words there are some artists using time-based practices with the aim to re-access meaning and produce discourse using the short-circuit as a praxis of reenactment. They don't occupy any specific place, but instead move backwards and forth on a kind of timeline, never quite taking a seat. Quite to the contrary, they try to perform a dialectical relationship with the environment that surrounds them. Nomadism-in-time may not be quite the right definition, but it is certainly functional in defining an interest in breaking with the modern and the post-modern and with its conception of time, overstepping any clear definition and trying to produce alternative energies.

In a recent article Dieter Roelstraete4 put into question the tendency of many contemporary artists to use history in their practice, like he defined it as a “historiographic turn in art.”5 Even if I don’t completely agree with his perspective, I’m interested in the difference between the notions of the historical and the historicist. While the historicist suggests a tendency of conforming us to a state of affairs where history is determined by immutable laws, the historical seems a better term to identify the social and cultural phenomena that changes throughout time. The nuances in these two terms seem loaded and open to consideration. Of which, they might be the kinds of approaches that we will use in considering history in the development of our future. Thinking in historical terms is one way that we approach the endless possibilities of a critical thought, of building a future with a consciousness of how things can be transformed and elaborated upon by the passage of time. Re-enactment is a form of reassessing our trajectory, not merely as a cut and paste of anachronistic forms of expression. In the past year the phenomenon of these historical tendencies in art practice has taken place at all levels. However we must ask: do these tendencies represent obstacles towards the consideration of the importance of history, both personal and collective, in the writing of a new future?

Situating nomadism in-time clarifies the concept through specific analysis. It positions events and points of view, re-appropriating ideas and overcoming myths. Today some artists feel the urgency in practices to incite change. Their strategies involve the sharing appropriating from everywhere and everything: the present, the past and the future in the form of images, google maps, wikipedia tools, symposia, workshops, dance floors, critical discourse, informal conversations, sculptures, installations, video, sound, performances and so on in a heterotopia that implies fluctuation in a universe of signs and meanings, inhabiting spaces in between. Never filling a seat, these modes of working occupy different positions in different moments, depending on the contingencies that affect the direction of their efforts. In conclusion, what seems to emerge from this panorama is a progressive change that could be defined in terms of a re-appropriation of time. The various practices of temporally based artists are responding to this new re-appropriation, they are based on the will of creating a condition for the discursive.


above copied from:http://artandeducation.net/papers/view/18

Thursday, April 29, 2010

DEHUMANIZING THE BODY AS MEDIA a transmedia essay, Ana Rifa!



media history and theory [dehumanizing the body as media]

"Human experience is, unfortunately, butter stimulatingly, thee experience of nothing and thee only reality it knows is thee inability to interpret itself and its mythically inherited structure.
After thee accumulation of too much history we have lost our innocence, we cannot easily believe in any explanations. We describe rather than feel, we touch rather than explore, we lust rather than adore. So there you are...or were... " -Genesis P-Orridge

DEHUMANIZING THE BODY AS MEDIA
a transmedia essay by Ana Rifa!

I’ve always believed the human body is an extraordinary machine. We are perfectly designed from the inside out. We are a mix of balance, grace and biological perfection.

As humans we are not only blessed with this overwhelming container that we carry ourselves in everyday, but also given the gift of expressing our inner self into the world; we think, we feel, we desire making the human being a restless hunter of satisfaction and pleasure.
The fact that mankind can provoke this type of needs makes society an evolving organ for consumer growth which lingers from consuming thoughts, objects and even intangible things such as belief and faith. The need to move information around through diverse types of media not only shows the human genious of moving bodies to where they want to, but how the media influences bodies to be transformed: humans penetrate the mind through the eyes, ears, mouth, nose and touch.
What happens though, when we take the body itself not only seen as a bio-container but a way to signify what we want and tell others what they need? What happens when the body becomes the medium itself? What is the result of distorting what we usually know as “the human body”?
The purpose of this essay is to explore the unlimited boundaries of the human body as media, how the dehumanization and manipulation of the body is used as a channel to flux ideas, movements, politics and patterns of beauty. The body is power. Media is power. Both certainly, make a very strong combination.

Man has distinguished itself since the old times in many ways. We have been conscious of our very special physique, we do not have large claws to defend ourselves, heavy coat to survive extreme weather, deadly teeth to hunt our prey.
Being a clear skinned covered mammal, the urge to distinguish ourselves amongst us and other species that cohabit in the same planet is almost mandatory. That is the reason why we look for human ornamentation, to invade our physique is not only a matter of decoration but of spiritual exploration and expression as well.
It is the cultural context that has put constraints in the way people adorn themselves but throuought time, technological determinism and globalization have fused to give as a result an infinite amount of body interventions.
In The Imagination of Disaster by Susan Sontag she opens her essay with the following line: “ Ours is indeed an age of extremity. For we live under continual threat of two equally fearful, but seemingly opposed destinies: unremitting banality and invonceivable terror”. Eventhough this essay talks about science fiction in contemporary cinema, this line catches the essence of my interest on the body and its dehumanization from the outside into our insides, the influence of our external beings overpowering the inside. (mind). This era of mass accesible and visual information leads mankind to find ultimate ways to portray ones thoughts (and inner thoughts) into the body.

In 2006 the exhibit Into Me/Out of Me was presented for the first time in PS1 at Moma in New York city. This show visualizes many relationships of function and physicality as well as ideological and political of the human body. We can appreciate an intersection of all kinds of experimental interactions and and contexts on using the body as a transgressor medium, a tool of power.

Orlan, a french based artist, is one of the pieces of this exhibit. Orlan’s work in general is completely tied to using the human body as media. It was in her early stages where she used her body as a measurement device of scale and reaction. This stages though evolved into a much more complex ideology which gave birth to the Carnal Art Manifesto, in which Carnal Art becomes a technique of using the body to produce classical work. This technique embodies disfiguration as the prime resource, the body becomes an object that strips it’s meaning of hedonistic praise to a simple ready-made container. A literal body of work.
In her pursuit of transgression the body looses its importance as a sexual object and it becomes a useless carrier of the mind, Orlan preaches that the body is a medium of pain, constraint and interference to reach into the real human soul.
The re-encarnation of St Orlan comprehends a series of surgerys into which she gets attributes from classic masterpieces into her face but using the body as the ultimate medium of production: she gets anestesia to get her through the operation but not enough to knock her out, so she paints with her blood. She records the process as well. By incorporating these masterpieces into her face she creates new meaning corresponding to each specific feature taken from the original work, turning the body not only into a canvas but as storytelling media.

In the piece “Black Cross, White Cross and Artificial Food” (1990) Orlan exposes her body making a metaphor of the Christian cult holding two crosses, one black and one white, waving them in the surgery room. She also had a plate of fake and real fruit where she would eat and come on to the surgeon at the same time, feeding and seducting at the same time. Orlan states that her pieces are against god, the physical apprerance and genetics. Why is it a still image? Although it is a process of change and transformation, the piece ends when the surgery is over like any other photograph or painting the fixed outcome that in the future will be reshaped and re elaborated to carry on with a new meaning. At the end, she is the final piece, the photography and video are her immortal witnesses. “In showing you these images, I propose an exercise which you probably enact when you watch the news on TV: not to be fooled by the images but to keep thinking about what is behind them,” she says. Her storytelling is completely immersed onto her face, her body. Her human being transforms automatically into media of exploration, understanding and evolving. Her body is not to be praised but used. Cosmetic surgery is just a way for empty headed people to please the carnality of sex and Orlan proudly uses her own flesh to show and support her manifesto.
Orlan makes me think of Haraway’s text of a Cyborg manifesto in terms of Orlan and her perception of science, technology and feminism. Orlan lingers in a thin line of feminism and anti-feminism, while feminists oppose the use of plastic surgery, Orlan uses it to enhance her point about making the body and ephimerous entity: beauty is merely a characteristic of shallowness, of feeding the pain of complying to a cannon of beauty, having a body brings only pain, transformation hurts, the body must be improved.
On the other hand there are other “manifestos” that relate to Haraway and Orlan concerning the female figure and aesthetic: Pandrogeny. Genesis P-Orridge and his current partner Breyer P-Orridge have been put under the knife in several ocassions to become a being without genre, a new being that is not male or female, mimetism of the sexes into an evolving version of themselves. Genesis P-Orridge claims that due to the change of technology and the world we live in, the body must be put into a transformation process that pars up with the evolution of mankind ( in this case the environment, technology and modern life). That makes me think that maybe technological determinism not only applies to artificial objects but to us that are immersed into the artificial culture, us that recurr to it for our modern way of living. We are the ones that set the boundaries for technological determinism, in this case, the body becomes a piece of technology itself when matched to other tools for innovative ways of art and expression.
Are we playing god or transforming our beings into cyborgs?
Is becoming a cyborg the medium for our minds to express themselves?

Maybe it is not technology that defines the new body, but the body itself put through a series of changes with the help of technology that actually produces the new generation of cyborgs in the world.
Orlan’s work which fuses the use of traditional surveillance (cameras that record her performance in the surgery room) makes the body the true witness and final recording piece of the work (making it also a recording device). Sir Walter Benjamin talks about the use of these technologies as sometimes diminishing the “aura” of the work, but what happens when the body itself becomes the media and the technology at the same time? Then we can ask ourselves if the aura gone, changed or has it evolved into a new paradigm of what a human being is.
Culture and technology do dictate then how we must carry on with our bodies, but is also the reason for people to modifiy, elaborate, ornament and dehumanize it. In that way, it seems that not even technology has the same power as the body does when it comes to using it as media.

In Susan Sontag’s text about the human body and science fiction, the body is also mutated and transformed to create a new breed of storytelling. Strange modifications in a body can tell a things about that person or carry a new meaning with them (similar to what happens to Orlan and the body profaned directly).
Chris Cunningham, a video-media artist, develops a series of charachters that show strange deformations creating dehumanized people or humanized freaks. The body evokes feelings of curiousity, disgust, fear and awkwardness. His piece “Rubber Johnny” certainly exudes all af these.
“Rubber Johnny” is an avant-garde short film that combines cut-mashed sounds by Aphex Twin portraying a mutant teenager in a basement (played by Chris Cunningham himself). The story unfolds when Johnny is given somekind of sedative by a doctor and then shows in a basement with his pet chihuahua. Johnny, a dehumanized character (or humanized creature) dances and poses in different and disturbing ways to the broken beat of the music. Stiff and cold but alive and real at the same time, Johnny creates an ambiance of rejection, disconcern and pity, for the human side that is perceived lingers on to the viewer.
The viewer gets immersed in a form of scopophilia and voyeurism since the video is shot in a basement with a nightshot light.
Technological determinism has allowed him to create a new visual style of this dehumanization, making his creations a new breed of “humans” and new terms of perception.

The original work of “Rubber Johnny” was from the beginning designed to be a multimedia project. Starting from the main object which is Johnny and his disfigured being, going through dimmed lights in a basement, broken ambient music and editing. The work is also supported by a series of pictures and a book that shows the infinite positions that Johnny asumes in order to get amused in the dark. The piece originally was going to have a series of sculptures as well that would support the aesthetic of the artwork, but the artist decided that the edition and the pictures where enough for the time.

“Rubber Johnny” creates then a line of storytelling that resides in a combination of small dialogue, simple light, extreme editing and image content. The transgression that Cunningham achieves between his fascination of the human body and the qualities of a shapeshifting organism is succesful and depicts the idea of using human parts to create new bodies contained within the same body (and making it the main medium of the work).
Somehow our minds are drawn to this kind of work where the body is no longer the body we know but a new element of admiration, a thin line between strange beauty and morbid stare. That reminds me of Nietzsche's principles of Apollonian and Dyonisian roles: We try to keep our balance in society by adopting a norm of culture, moral and restraint. But as humans we have a side that gives and unleashes that desire of power that drives us to excess and irrationality. Is dehumanizing then, the point of balance of the human mind? Makes me think then that the body is the ultimate medium for balancing the human personae.

It is sometimes the equilibrium in the body that makes us find the beauty in it or even in the person, blinded by our Dyonisian passion. Beauty as an attribute (and as we know it) is a “positive” trait related to the human body. Patterns of how the body must look and be presented have existed for many years. Sometimes beauty is implicit literally according to fads and culture, sometimes is hidden in mysterious balance within bodies that are exotic and different to what we have seen. For example, in Rubber Johnny we find weird attributes in the body that may seem repulsive but there is a certain balance in the image that makes it beautiful in a strange way. Or in the case of Orlan, beauty is disposable, silly and mundane. The real beauty lies in transformation, trangression and evolution. Maybe an unconscious equilibrium in change.
Etcoff says " Although the object of beauty is debated, the experience of beauty is not. Beauty can stir up a snarl of emotions but pleasure must always be one (tortured longings and envy are not incompatible with pleasure). Our body responds to it viscerally and our names for beauty are synonymous with physical cataclysms and bodily obliteration- breathtaking, femme fatale, knockout drop-dead gorgeous, bombshell, stunner, and ravishing. We experience beauty not as rational contemplation but a as a response to physical urgency". Physical beauty then is what we may think of a mainstream agreement of one's look but it seems that nowadays it goes much further than that the reaction towards the countless types of bodies is what really defines what beautiful is.
It is very interesting to find there are all this connotations of beauty and how we find them in the many bodies we see everyday, mankind in the western civilization has made the pattern of beauty and the worship of it a must in everyday life, a boost of human ego, countless support in specific sectors of the economy and social status. Mass media inflicts it’s beauty cannon into the many bodies that are immersed in the culture, making them the media to transform media (that is, show bodies, to transform your body according to the body of media).
So you buy a magazine and you see a certain type of body that is supposed to be beautiful, the mind reacts thinking that it wants to be that body and becomes a media target. Many bodies follow the same pattern and make the change of the body a system of mass media: plastic surgery.

In the earliest civilizations, the body has embraced several different types of artifice and natural ornamentation. Enhancement of one’s own features created a temple of significance, cultural charge and spiritual meaning. The color, the jewelry, scaring and piercings had different things to say about the culure, the place and history. Throughout time, media and technology have opened an overwhelming amount of information saturating the minds of those exposed to it to comply to the dictatorship of mass media and justify it as cultural continuity.
It is kind of funny though to think of what real beauty is: Susan Sontag’s text of the Science Fiction reminds me of our endless fascination of the human body, I think humans have created a “real” state of Science Fiction through plastic surgery. The ultimate medium being the body as a signifier of shallow content (for the body, in this case, speaks for the mind).
How does dehumanization fit in all this? Accoding to Michel Focault and his terms of transgression, to dehumanize the body (in this case the system of dehumanization is plastic surgery) gives us power. Unlike the common knowledge that being human actually sets us free, in some strange way like Orlan, is just a constraint.
To dehumanize is to create a desire for power, to have a hold on it.
In the case of plastic surgery there is a way that I can agree with Focault. Plastic surgery, also a consequence of technological determinism, has found to be the "access" of "universal" beauty. All cultures are exposed to the various indicators of what beauty is, not as a culturally charged change (which it is, but not seen that way) but as a commodity, status and asset of adoration. It is plastic surgery that dehumanizes humans (making others more powerful) and turns them into objects to sell (brands, models, sex), possess (trophy wives) and just basically capitalize (health and medicine).

It seems like we have reach a point where we keep on challenging were to bend our minds, and take our body along with it. It makes me think sometimes that is the body that in such a banal era, empowers the mind. But in the end the body IS just a container: it lies within our wit and intelligence to make the most out of the ultimate medium we possess that I still believe firmly, is the body, the carrier of our heart and soul. To dehumanize is just a tool to express what is in our heads, we have the responsability of making dehumanization a process that becomes a resource to be better humans, find and understand ourselves better.
I agree then with Focault that dehumanization is power. But I also believe that knowing our body and understanding it from the inside out is one of the greatest powers one can have.


above copied from: http://www.anarifa.com/363802/media-history-and-theory-dehumanizing-the-body-as-media