Showing posts with label Something Else Press. Show all posts
Showing posts with label Something Else Press. Show all posts

Monday, May 26, 2008

INTERVIEW WITH EMMETT WILLIAMS, Judith Hoffberg


INTERVIEW WITH EMMETT WILLIAMS: FLUXUS ARTIST EXTRAORDINAIRE

On the occasion of an extraordinary exhibition curated by Paul Schimmel over the past eight years at the Museum of Contemporary Art entitled "Out of Actions: Between Performance and the Object, 1949-1979" and the ancillary event called "Beyond the Pink" which brought performance artists from all over the world to Los Angeles, I had the great privilege of escorting Emmett Williams, the pre-eminent poet-performer known to many through Fluxus, but who has distinguished himself throughout Europe as a visionary poet, visual artist and performance artist for a week in February. During that time, I asked him if he would be willing to sit down and have a chat, and here it is on the eve of the publication of his book: Mr. Fluxus: A Collective Portrait of George Maciunas to be published in the U.S. by Thames & Hudson in May 1998.

I told him that he has been in my vocabulary for at least 25 years, but we never sat down and talked before this very day of Friday the 13th of February.

I asked him how he got involved in Fluxus.

It was because of receiving a letter one day in Darmstadt, where I was living, from La Monte Young and he was saying he had seen some of my writings and drawings in a German book called Movens (1959) and he wanted to know if he could use some of this material for a magazine they were preparing called Beatitude, and I said yes, and all things developed from there. I did have a letter from La Monte that there was this strange guy named Maciunas who was coming to Europe, trying to escape some bad debts, and that he would look me up and talk about performance and things like that. His letters to me are all in the Getty now because of the Jean Brown Collection. Suddenly, there came George Maciunas, and he had heard about my work, and the work of Robert Filliou, Daniel Spoerri, and Dieter Roth, who were all good friends of mine, and Jean Tingueley and so on and so on. Eventually, in September 1962, that was Wiesbaden and that was the beginning of Fluxus as performance festival. It was simply performance. And of course, there were 14 concerts in Wiesbaden and then Paris, and then Copenhagen (1962) and in early 1963 we went to Dusseldorf for a series of concerts and that was when Joseph Beuys joined the club.

What distinguished me was that I belonged to the European faction, because my friends were Europeans, and soon after Dusseldorf, George Maciunas went back to the United States and started the Fluxus thing in the United States. Alison and Dick had been visiting from Turkey and so that's how I got to know them in Wiesbaden. I remained in Europe, and Fluxus became something very important in Europe, much more so than in America, thanks to Beuys, Vostell, Ren≠ Block and other people who believed in Fluxus in a much more serious way than in the United States. These were very accomplished artists, and they were involved in Fluxus and people took note. They explained what Fluxus was, different from what I thought or what Dick thought, and it remains a very very European phenomenon. George was Lithuanian-born himself and had spent the first part of his life in Europe, shaped by these things. He was the "immigrant boy".

Was the transition in New York, in the heart of AbEx and Pop Art, the reason that Fluxus could not grab on with such competition.

No, no one called himself or herself a Fluxus artist in New York who could match a Vostell or a Beuys or a Kopke or others who remained in Europe and had an entirely different approach. People who made Fluxus created a glorious scene in Europe--Eric Anderson, Kopke, and we did not come out of nowhere, because we had been doing things. My Opera was first done in the 1950s, and so much of my work was done before Fluxus. I knew Vostell, Spoerri, Beuys, Filliou, Ben Patterson and Nam June before there was a Fluxus. I remember meeting in Milano before Fluxus went to the Biennale in the early 1990s and Gino di Maggio asked, "How did Fluxus change your work and your life?" Oh, Ben Vautier said this happened and this happened, and I just said, I saw you Ben Vautier in London before Fluxus and you were doing the same things before Fluxus and after Fluxus. When George said, Let there be Fluxus, we didn't change our ways and do something else. He gave us a forum so that we could come together and do things.

Did you come together before Fluxus?

I was very close to Spoerri and Filliou. The first performance of Opera in 1959 was with Spoerri and Klaus Bremen and myself in the Keller Club in the Castle in Darmstadt. Daniel was very active in theater at the time, he comes from ballet--the poetry that has come to be identified with me as Fluxus was all there before. It was my work that many people regard as Fluxus work that La Monte saw and that caused Maciunas to phone me and say that I'm coming over to talk about Fluxus. So many of the Americans allegedly came out of John Cage's class. The only comparable thing in Europe was the summer courses in music outside of Darmstadt where I first met these Americans like Earl Brown and John Cage. I was more interested in those days in Karlheinz Stockhausen, Bruno Maderna and Pierre Boulez-- whose ideas of notation changed the nature of my poetic work and gave me ideas of structuring my performances.

I was in Europe from 1949 - 1966 when I went to New York to become the Editor-in-Chief of the Something Else Press. My closest friendship there was with Ay-O, and we are more than brothers to this day. And there were others. And during the years when I taught at Cal Arts, Nova Scotia College of Art & Design, and the Sabitas Girl's School in Massachusetts and at Mt. Holyoke and then the culminating teaching experience in the United States was at Harvard. Ann Noel and I had the finest time at Harvard. We had marvelous students, many friends, and we did not want to stay there forever, because it was far too comfortable. In 1980, I was invited to be a guest artist in the DAAD program in Berlin, and we went to Berlin and have been there ever since. Gary, our son, is now a composer studying in Canada, and Annie and I see our old friends who are still alive and with whom I collaborate: Spoerri, Hamilton and Roth. Al Hansen finally came to Europe, but he dropped dead recently. My friends and collaborators remain European. It is significant that the only prize I ever won was the first Hannah H ch prize, given to me by Berlin, and it was so funny for an American to get this. It made me feel very comfortable. This year, Vostell got the prize. It's very interesting that this marvelous award should go first to an American, and the next year to Vostell and it is for lifetime achievement in the Arts. I'd like to think that it was given to me in Berlin by Germans.

Berlin has been very good to you, recognized your merits, given you a great studio. It's very unusual for an American to be embraced so much by this German city.

It is really very nice, and I do this not as a Fluxus artist. When I have exhibitions, I do not say I am a Fluxus artist, I say it is my work. And that makes me very comfortable. And it's nice to outlive descriptive titles like that. There are not too many people who know about my background. They come to my shows and buy the work, because they like it.

The 30th year anniversary of Fluxus seemed to stimulate the interest in Fluxus with students, curators, and art historians. It was not only in history, but with actual performances, objects, and installations.

The beginning of the anniversary in 1982, and then in 1992 had international repercussions. But many people misunderstand what Fluxus artists complain about--that is, that the museums had ignored their work, but in the beginning there was no work, there was nothing to put on the wall and nothing to look at, so it wasn't until there came to be things by Fluxus artists to put on the wall that they came to see things on the wall. In fact, what distinguishes the US Fluxus from the European is that Fluxus USA began to make boxes, and we in Europe continued in the tradition of performance. We did participate in the box program, but we didn't do boxes exclusively.

But coming to the States in 1966 to become Editor-in-Chief of Something Else Press obviously attracted you.

Well, I would never have done it on my own, but the fact is that Dick Higgins knew the French edition of Anecdoted Topography of Chance of Daniel Spoerri, and I translated and re-anecdoted that book and Dick Higgins published it as a Something Else Press book and invited me to the United States to be his editor-in-chief, and passage was paid for this translation, and there is that connection. I had no intention to come to the US for a signing party. I came because to it was to help pay for the translation.

Two years ago, in London, Atlas Press brought out an absolutely staggering new version of The Anecdoted Topography of Chance, all reworked, so that except for Robert, and Topor presented a little introduction, and we all went to work and re-anecdoted the thing again--it is much thicker and more beautiful--and the British press just raved over it. They liked the first thing I had translated, but the Times Literary Supplement said this is the classic of its time--etc. And this time around, of course, the publisher used Fluxus. He said he personally felt that this was the most important Fluxus document ever published--From my point of view, I don't think so at all. And Daniel would certainly disagree with that, since he wasn't so hot about Fluxus when he first did that book, and the word doesn't even appear in the original book. Now it does, because it is inevitable and in the book, we debate that. Dieter Roth translated for the German edition of the book my anecdoted notation in German and re-anecdoted that, so the Dieter Roth German appears for the first time translated into English. Dieter didn't like Fluxus and didn't like George (from the Mr. Fluxus book) and Dieter has always been considered a Fluxus artist, and George Maciunas hoped and believed that he might be, but Dieter thoroughly rejected George's ideas of design, etc.

How did you pick up artists?

George said, we have this museum in Wiesbaden, let's do something. We have this church in Copenhagen and let's do something. Mind you, we paid our own way. Why did we pay our own way? Because nobody had a dime. George had a job and I had a job, but I was raising a family and we had real jobs in Germany working for the government. He was supporting Fluxus and his mother, and I was supporting my family. He paid for all of his boxes out of his own pocket. He didn't have a work ethic, because he didn't have a play ethic. It was all work.

Is Fluxus a movement?

It was enough of a movement so that Spoerri and Tingueley had a big argument about it, because Daniel and Tingueley and Yves Klein were Nouveau Realistes. When Daniel got involved in Fluxus, Tingueley, his best friend, told him to leave it alone--it's no good. You have to go in a straight line--that was Tingueley's warning. But Daniel said, I never go in a straight line, and participated in it. It didn't mean he was the great champion of Fluxus, but he joined it. As far as Christo and Jean-Claude, they were very friendly to Fluxus and proposed a thing for George, and their contribution to Mr. Fluxus was very sweet in the book. They remember him very kindly.

Then there are embarrassing things. Nam June talks about how Maciunas knew so and so and worked at Cooper Union, and George knew Oldenburg--so I wrote to Claes and asked him to tell me about his relationship with George. He answered that it wasn't like that. I have documentary proof that George and Claes didn't work together. I worked with Claes about the Store Days book in 1966, and I don't think we ever talked about Fluxus. Claes was teaching me all about Pop Art and the American scene which I had missed while I was in Europe. He did not talk about Fluxus at all.

When you were with Something Else Press, what was the distribution problems?

Dick and I tried to get a campus bookshop to get interested in the product, but they said they never got involved in the "vanity press" publications. Dick joined up with Aperture and the Small Press thing Michael Hoffman directed--and there was a meeting with the salesmen. I remember that I was so proud of the international success of a book I did with Hansjorg Mayer, Sweethearts, which Richard Hamilton loved and Duchamp loved it, and eventually Dick decided to publish it. He published it, and Duchamp was very happy to put the coeur volant on the cover. So I had to listen to a salesman, who said, well there was one book, Sweethearts, by Emmett Williams, you know it's printed back to front--how are you going to sell a book like that to a bookstore, you ought to burn the whole edition. This very thing of considering it printed back to front has generated an essay about that, placing me in a class with Jewish mystics by Jean Sellem at Lund He sent me the outline of his essay and I told him that he was convincing me! It's nice to know that the ambiguities are there to allow critics to re-interpret the book far from the intentions of the author.

What about your Anthology of Concrete Poetry?

I supposed I was the ideal person to do it, because I was doing that before I came to New York in 1966. I had published my first book of concrete poetry with Daniel Spoerri in 1958, and published quite widely, and I knew all the poets and they had my work and I had theirs. I had brought most of it to become the core of this book (1966-67) and this was seen in America widespread for the first time in that book. With 18,000 copies sold--quite an achievement for a small press. And in Budapest, so many people there had a copy of my book. I consider some of my best work is in the German language now which is not known to those who do not have the language facility.

For those you know you only as a "concrete poet", doesn't that seem a limited view of Emmett Williams?

I am a poet, visual artist and performer--and those objects are what sells. What I'm involved in now and for the next couple of years is a project of tongue- in- cheek history of post-studio art from 1960 to the present day (there are going to be 100 of them, and I've already done 75)--and 12 ceramic pieces in Verona--learning how to do ceramics--and two of those things are going to be made into tapestries in Pakistan. It was not my decision.

I did some fascinating prints a year ago with a genius in Hanover who does these extraordinary special effects things--and people said it's some of the best work I've ever done, but it's not really me, since he did them--but I hardly take credit for them. Annie and Gary always want to bring me up to date with these machines, but I do it my way.

We've made some trips to Africa, and I've made designs of the little people I make--and decided they should go on large wheels and shields--and so these were carved by natives in Kenya (not artists) and they are large and in such bad shape (transport, etc.) and it takes weeks and weeks to get them in shape in order to paint them, and so Annie and I are working on 25 of them. And it will be smashing when they're all done. The wood has to be dried, and then we have to plane it down.

When did you think about Mr. Fluxus? Was it a long-term project?

When I was in New York--after the death of George--I had been in Harvard and came down for a weekend. And Ay-o and I decided that wouldn't it be fun to do a book about George--the dozen important people in Fluxus who had been there--called The Book of George-because we saw that after the death of George, funny things were happening. Someone released a story that "I will be in charge of Fluxus"--others said, he was nothing. Two of my friends said well there is not very much to say about George--he's an overblown figure.

So I asked certain people to give five anecdotes about George Maciunas so that we could get to know him through the anecdotes that people remember him by--from Watts, Shiomi, Dick Higgins, Alison Knowles, Ay-o, myself, about a dozen. We thought how to do this--Ay-o went to Japan and I to Europe, and we forgot the whole thing. I mentioned occasionally that Ay-o and I had been planning to do this, and Michele Verges said I'd publish it if you gave it to me.

I started working on it again 10 years later,trying to find people. It took about 10 years to get letters, manuscripts to me to get them all together--and then to bring it together. I wanted to do a book "from womb to tomb" in the words of other people--sometimes with anecdotes--the story of his life, of his death and how he was loved, hated and feared by all these people and their assessment of what he was--great or terrible. Out of the most devastating is that of Allan Kaprow, who zeroes in on the feud with Stockhausen.

And what about this Love-Hate situation with George Maciunas?

We were all kicked out--only two were not kicked out: Ken Friedman and Ben Vautier. We were all prima donnas--all kicked out. Vostell was never let in; George hated his guts. Beuys was never let in. George absolutely despised him, but Beuys loved him. George not only kicked me out--Kopke, Anderson our of Fluxus, but he denounced us to the Soviet press and to the world as fascist thugs--and this was a joke that Eric did: Eric was making a trip through Eastern countries and started to send letters and postcards from Moscow, etc. how we were performing Fluxus in various cities and George believed it, and we were dismissed.

Bici (Hendricks) has one of the most beautiful accounts of the dying. But it was only after he had died that we knew that it was "gossip" . We only renewed our friendship when Jean Brown brought George to an exhibition of mine at Mt. Holyoke-- and George said that maybe we can be friends again and gave me a beautiful name box--but I told him we had always been friends, but "you didn't believe it". But he never forgave Dick Higgins for Something Else Press.

There are those books which dictate Fluxus as defined only by George Maciunas. What is Mr. Fluxus about?

George does not have the last word in this book. There are some 70 people pro and con telling what they think Fluxus is and what Fluxus is not. This is not hero worship. 75% ended up in the garbage, and they could save it for their books, but not this one. And I told some contributors that I was returning stuff asking whether they could try again?

Ken ended by saying he hardly knew him. Ben Vautier loved George very much showing a maximal amount of respect for George with a poem that he wrote. Catalogs have served as amazing new data about Fluxus. Ren≠ Block's 1962 Wiesbaden Fluxus 1982 is still one of the best. The Fluxus in Germany catalog I believe is the best documentation and it's too bad it has not been translated.

Do you think that art history books in the future will give Fluxus its due?

I don't see how they can avoid Fluxus. the time hasn't quite come yet, but you have some first-rate historians such as Thomas Kellein whose small book on Fluxus published by Thames & Hudson has been translated into German, Japanese and English, and the English edition is now reprinted in a second edition.

And now that Mr. Fluxus is almost here?

Well, the jacket by Ay-O is definitely eye-catching. And I was very happy how the critics treated My Life in Fluxus with great seriousness. It was not a history of Fluxus at all, but was an attempt to show what one member of Fluxus did, what it was like to be part of Fluxus. In this regard, I had many arguments with Jon Hendricks, because he was basing the history of Fluxus on a collection that Gil Silverman was able to buy, which is not complete and not comprehensive.

Let's talk about Hanns Sohm for a minute.

Well, no Sohm, no Fluxus. The Hanns Sohm Archive was before Fluxus, and it's all there. Fluxus fits into a large and important archive. If you want Concrete Poetry, go there; if you want Ginsberg, Beats, go there. If you want Wallace Berman, go there. The Sohm Archive gives context to all movements. I used to enjoy going to Sohms' and staying there before the collection was sold to the Stuttgart Museum. He looks at the material first, then puts it into context. I send all my material to him at his home, before it ever gets to the museum. I had my Opera performed last summer in a Castle outside Stuttgart and it lasted four hours. Sohm was there. And he's there when you're short of cash; he'll buy something to keep you going. And the museum of Stuttgart is one of the jewels of Europe, and it's wonderful that the archive is there. My letters to George and to Daniel Spoerri are at the Getty now, and it's too bad they're not in Stuttgart.

And tell us what plans you have now.

Well, Mr. Fluxus has been translated into German, Lithuanian, Japanese and English. The German translation came out first, and it was from the English original. The English edition is larger, since it has more new material in it. And we have several Fluxus books by this one publishing house in England, Thames & Hudson , including the Fluxus show at the Tate. Ben Vautier and I have done a tape of our ICA performances in London. In March, I have been invited to Australia as President of the Museum in Lodz, Poland and I plan to work with the Aborigines, as well as doing performances in Melbourne. Perhaps I will also visit the Fluxus Collection in Queensland.

above copied form: http://colophon.com/umbrella/emmet.html

Friday, April 4, 2008

A POOR MAN'S KEYS TO THE NEW ART, Barbara Moore


Dick Higgins was one of my three transformative tutors in the avant-garde. All three were at or about my own age, but lightyears ahead in their knowledge of and involvement in experimental art. In the pre-internet early 1960's there was already a burgeoning international network -- steadily enlarged by mail, phone and personal travel -- of ground-breaking artists. These three individuals seemed to know them all.

First in my personal chronology was the high-spirited performer and composers' muse Charlotte Moorman, whom I met in 1963 at her first Annual New York Avant Garde Festival. Charlotte, always a fierce advocate for new work, contagiously passed on her generous and ecumenical enthusiasm for innovation.

Then there was the incisive provocateur George Maciunas, who I first spoke to in 1961 at his AG Gallery, but didn't get to know until the New York series of Fluxus concerts in Spring 1964. George introduced me to a rigorous, pragmatic and idealistic conceptuality for creating art.

It was in the context of Fluxus that I also got to know Dick Higgins, who was no less energetic in his enthusiasms. When Dick appointed me founding Editorial Director at his Something Else Press ("Director" of a mythical staff -- I was the only employee) my horizons expanded considerably. Here was an unparalleled opportunity to interact directly with that international array of artists whose visual art, writings and performances I had been familiar with mostly from the viewpoint of an enthusiastic observer. They were drawn from the same pool of author/artists as those who contributed to Fluxus and the various avant-garde European publishers that Something Else, in one of Dick's missionary gestures, distributed in the U.S: Editions Hansjörg Mayer, Franz Mons' Typos Verlag, Wolf Vostell's Dé-coll/age, Bernard Höke's Edition Et, and the Spanish Zaj. It was an atmosphere of bracing intellectual exchange and intense camaraderie, the only exception being Dick's more competitive relationship with Maciunas's Fluxus, from which he was somewhat estranged at the time.

This was a heady experience for someone like myself from a culturally rich but distressingly conservative background. I have vivid memories of my baptism by fire: a mammoth cut-and-paste edit of Al Hansen's wine-fueled, handwritten and audio-taped ramblings that turned into A Primer of Happenings & Time/Space Art (1) . Soon after I found myself immersed in the much more meticulously conceived text that became my editorial Everest: Daniel Spoerri's vibrantly complex An Anecdoted Topography of Chance (2) . With its convoluted structure and myriad erudite and witty footnotes by the author, Emmett Williams and others, the Topo was as stimulating a challenge as any copy editor might hope for.

I have far fewer memories of the editorial process pertaining to the series of 20 Great Bear Pamphlets that Dick published, half of which were issued or were under way before I left my editorship in late summer 1966 to have a baby. My editorial experience would appear to have been very different from what Dick once complained was the modus operandi of my successor as editor. Emmett Williams, Dick said, "would spend as much time polishing one simple Great Bear Pamphlet as working on a whole book." (3) I suspect that Emmett was more engaged in socializing with the authors than slow editing. The Great Bears were relatively straightforward and records show that they were speedily produced -- the first ten in 1966, the rest completed by January 1968.

Nothing exemplifies the press's aesthetic range more than this chapbook-like series. There are Fluxus-style scores (Zaj, Bengt af Klintberg, Alison Knowles, Philip Corner), happenings (Claes Oldenburg, Allan Kaprow, Wolf Vostell, Al Hansen), poetry (Emmett Williams), plays (Jackson Mac Low), theory (George Brecht), chance operations (John Cage), historical precedents (Jerome Rothenberg, Luigi Russolo), indescribable literature (Robert Filliou, Higgins, David Antin), and inscrutable art (Diter Rot), not to mention a lively collection of manifestos by most of the above and more.

These categories are, of course, false and irrelevant. (It was Dick himself who coined the term "intermedia" to neatly solve the naming problem.) More importantly, the Great Bears constitute an engaging, accessible microcosm of the press's ambitious agenda of disseminating experimental work. Their uniform understated character, typographic sameness and identical 16-page format (except for the 32-page Manifestos ), although in contrast to Dick's more flamboyant designs for the press's heftier books, were part and parcel of the same marketing strategy. Something Else Press targeted librarians by disguising radical concepts in conformist packaging, Dick's intentional rejoinder to the more unconventional shapes and boxes issued by Maciunas as Fluxus editions.

Our office space was similarly disguised. Avant-gardism may have been the raison d'etre , but the place where we worked was comfortably old fashioned. Located in a bland commercial building on Fifth Avenue in the twenties (what is now known as the Flatiron District), it was far from any bohemian enclaves. Miss Wormser, the stenographer down the hall, dutifully transcribed our tapes and retyped manuscripts for the printer. Our walls were undecorated and we had conventional 1960s non-electronic office accoutrements.

Prominent among these was a period necessity from the most prominent purveyor of such things, which fortuitously provided Dick with a linguistic readymade. Years later he described the moment of appropriation on a hot summer day in 1965 when he "went to get a cup of cold water from our office water cooler, which we got from the Great Bear Company, named (I presume) for my favorite constellation. On my desk was a folder of Alison Knowles' performance pieces, too few for a book, but enough to make an attractive unit of some kind. 'Why not,' I thought, 'make a series of 16 page pamphlets, miniatures in a sense of our books, and (hopefully) as refreshing as this water I'm drinking?'" (4)

To add to their appeal, that refreshment extended to price. Dick called the Great Bears "A poor man's keys to the new art" (5) and treated them as promotional loss leaders that would attract new readership. Even within the press's modest pre-inflationary price structure they were ridiculously cheap, with prices starting at 40 cents (for Alison Knowles' By Alison Knowles ) and topping at $1.50 (for John Cage's Diary ).

Dick also recognized possibilities for the Great Bears' unconventional distribution. "The pamphlets, all twenty of them, were able to get places that the larger books couldn't," he related gleefully. "For example, in the late 1960's they were sold from a rack beside the produce stand at the Berkeley Coop... ; we were always delighted by the notion of a shopping basket containing ice cream, the makings of a good salad -- and our pamphlets!" (6)

Looking at this series now, I'm struck by how, like those groceries, the Great Bears directly and unpretentiously fulfill their function. It's no secret that some authors of the press's regular books were less than happy with Dick's elaborate, often flashy designs for their volumes. The Great Bears offer no such eccentric mediation. They may be plain to look at, but there's nothing simplistic inside. When I was a neophyte they taught me well.


___________________________________________________________________________________________
1. Al Hansen. A Primer of Happenings & Time/Space Art . New York: Something Else Press, 1965.
2. Daniel Spoerri. An Anecdoted Topography of Chance . New York: Something Else Press, 1966.
3. "The Something Else Press -- notes for a history to be written some day" by Dick Higgins. New Lazarus Review . Vol. 2, No. 1. Utica, NY, 1979. p. 38.
4. "The Something Else Press -- notes for a history to be written some day" by Dick Higgins. New Lazarus Review . Vol. 2, No. 1. Utica, NY, 1979. pp. 29-30
5. Ad for the first 10 pamphlets in Something Else Newsletter . Vol. 1, No. 4, Aug. 1966. p. 5
6. "The Something Else Press -- notes for a history to be written some day" by Dick Higgins. New Lazarus Review . Vol. 2, No. 1. Utica, NY, 1979. p. 30


©2008 by Barbara Moore


above copied from: http://primaryinformation.org/barbaramoore.html

Friday, January 11, 2008

INTERVIEW WITH EMMETT WILLIAMS: FLUXUS ARTIST EXTRAORDINAIRE, Judeth Hofffberg

On the occasion of an extraordinary exhibition curated by Paul Schimmel over the past eight years at the Museum of Contemporary Art entitled "Out of Actions: Between Performance and the Object, 1949-1979" and the ancillary event called "Beyond the Pink" which brought performance artists from all over the world to Los Angeles, I had the great privilege of escorting Emmett Williams, the pre-eminent poet-performer known to many through Fluxus, but who has distinguished himself throughout Europe as a visionary poet, visual artist and performance artist for a week in February. During that time, I asked him if he would be willing to sit down and have a chat, and here it is on the eve of the publication of his book: Mr. Fluxus: A Collective Portrait of George Maciunas to be published in the U.S. by Thames & Hudson in May 1998.

I told him that he has been in my vocabulary for at least 25 years, but we never sat down and talked before this very day of Friday the 13th of February.

I asked him how he got involved in Fluxus.

It was because of receiving a letter one day in Darmstadt, where I was living, from La Monte Young and he was saying he had seen some of my writings and drawings in a German book called Movens (1959) and he wanted to know if he could use some of this material for a magazine they were preparing called Beatitude, and I said yes, and all things developed from there. I did have a letter from La Monte that there was this strange guy named Maciunas who was coming to Europe, trying to escape some bad debts, and that he would look me up and talk about performance and things like that. His letters to me are all in the Getty now because of the Jean Brown Collection. Suddenly, there came George Maciunas, and he had heard about my work, and the work of Robert Filliou, Daniel Spoerri, and Dieter Roth, who were all good friends of mine, and Jean Tingueley and so on and so on. Eventually, in September 1962, that was Wiesbaden and that was the beginning of Fluxus as performance festival. It was simply performance. And of course, there were 14 concerts in Wiesbaden and then Paris, and then Copenhagen (1962) and in early 1963 we went to Dusseldorf for a series of concerts and that was when Joseph Beuys joined the club.

What distinguished me was that I belonged to the European faction, because my friends were Europeans, and soon after Dusseldorf, George Maciunas went back to the United States and started the Fluxus thing in the United States. Alison and Dick had been visiting from Turkey and so that's how I got to know them in Wiesbaden. I remained in Europe, and Fluxus became something very important in Europe, much more so than in America, thanks to Beuys, Vostell, Ren≠ Block and other people who believed in Fluxus in a much more serious way than in the United States. These were very accomplished artists, and they were involved in Fluxus and people took note. They explained what Fluxus was, different from what I thought or what Dick thought, and it remains a very very European phenomenon. George was Lithuanian-born himself and had spent the first part of his life in Europe, shaped by these things. He was the "immigrant boy".

Was the transition in New York, in the heart of AbEx and Pop Art, the reason that Fluxus could not grab on with such competition.

No, no one called himself or herself a Fluxus artist in New York who could match a Vostell or a Beuys or a Kopke or others who remained in Europe and had an entirely different approach. People who made Fluxus created a glorious scene in Europe--Eric Anderson, Kopke, and we did not come out of nowhere, because we had been doing things. My Opera was first done in the 1950s, and so much of my work was done before Fluxus. I knew Vostell, Spoerri, Beuys, Filliou, Ben Patterson and Nam June before there was a Fluxus. I remember meeting in Milano before Fluxus went to the Biennale in the early 1990s and Gino di Maggio asked, "How did Fluxus change your work and your life?" Oh, Ben Vautier said this happened and this happened, and I just said, I saw you Ben Vautier in London before Fluxus and you were doing the same things before Fluxus and after Fluxus. When George said, Let there be Fluxus, we didn't change our ways and do something else. He gave us a forum so that we could come together and do things.

Did you come together before Fluxus?

I was very close to Spoerri and Filliou. The first performance of Opera in 1959 was with Spoerri and Klaus Bremen and myself in the Keller Club in the Castle in Darmstadt. Daniel was very active in theater at the time, he comes from ballet--the poetry that has come to be identified with me as Fluxus was all there before. It was my work that many people regard as Fluxus work that La Monte saw and that caused Maciunas to phone me and say that I'm coming over to talk about Fluxus. So many of the Americans allegedly came out of John Cage's class. The only comparable thing in Europe was the summer courses in music outside of Darmstadt where I first met these Americans like Earl Brown and John Cage. I was more interested in those days in Karlheinz Stockhausen, Bruno Maderna and Pierre Boulez-- whose ideas of notation changed the nature of my poetic work and gave me ideas of structuring my performances.

I was in Europe from 1949 - 1966 when I went to New York to become the Editor-in-Chief of the Something Else Press. My closest friendship there was with Ay-O, and we are more than brothers to this day. And there were others. And during the years when I taught at Cal Arts, Nova Scotia College of Art & Design, and the Sabitas Girl's School in Massachusetts and at Mt. Holyoke and then the culminating teaching experience in the United States was at Harvard. Ann Noel and I had the finest time at Harvard. We had marvelous students, many friends, and we did not want to stay there forever, because it was far too comfortable. In 1980, I was invited to be a guest artist in the DAAD program in Berlin, and we went to Berlin and have been there ever since. Gary, our son, is now a composer studying in Canada, and Annie and I see our old friends who are still alive and with whom I collaborate: Spoerri, Hamilton and Roth. Al Hansen finally came to Europe, but he dropped dead recently. My friends and collaborators remain European. It is significant that the only prize I ever won was the first Hannah H ch prize, given to me by Berlin, and it was so funny for an American to get this. It made me feel very comfortable. This year, Vostell got the prize. It's very interesting that this marvelous award should go first to an American, and the next year to Vostell and it is for lifetime achievement in the Arts. I'd like to think that it was given to me in Berlin by Germans.

Berlin has been very good to you, recognized your merits, given you a great studio. It's very unusual for an American to be embraced so much by this German city.

It is really very nice, and I do this not as a Fluxus artist. When I have exhibitions, I do not say I am a Fluxus artist, I say it is my work. And that makes me very comfortable. And it's nice to outlive descriptive titles like that. There are not too many people who know about my background. They come to my shows and buy the work, because they like it.

The 30th year anniversary of Fluxus seemed to stimulate the interest in Fluxus with students, curators, and art historians. It was not only in history, but with actual performances, objects, and installations.

The beginning of the anniversary in 1982, and then in 1992 had international repercussions. But many people misunderstand what Fluxus artists complain about--that is, that the museums had ignored their work, but in the beginning there was no work, there was nothing to put on the wall and nothing to look at, so it wasn't until there came to be things by Fluxus artists to put on the wall that they came to see things on the wall. In fact, what distinguishes the US Fluxus from the European is that Fluxus USA began to make boxes, and we in Europe continued in the tradition of performance. We did participate in the box program, but we didn't do boxes exclusively.

But coming to the States in 1966 to become Editor-in-Chief of Something Else Press obviously attracted you.

Well, I would never have done it on my own, but the fact is that Dick Higgins knew the French edition of Anecdoted Topography of Chance of Daniel Spoerri, and I translated and re-anecdoted that book and Dick Higgins published it as a Something Else Press book and invited me to the United States to be his editor-in-chief, and passage was paid for this translation, and there is that connection. I had no intention to come to the US for a signing party. I came because to it was to help pay for the translation.

Two years ago, in London, Atlas Press brought out an absolutely staggering new version of The Anecdoted Topography of Chance, all reworked, so that except for Robert, and Topor presented a little introduction, and we all went to work and re-anecdoted the thing again--it is much thicker and more beautiful--and the British press just raved over it. They liked the first thing I had translated, but the Times Literary Supplement said this is the classic of its time--etc. And this time around, of course, the publisher used Fluxus. He said he personally felt that this was the most important Fluxus document ever published--From my point of view, I don't think so at all. And Daniel would certainly disagree with that, since he wasn't so hot about Fluxus when he first did that book, and the word doesn't even appear in the original book. Now it does, because it is inevitable and in the book, we debate that. Dieter Roth translated for the German edition of the book my anecdoted notation in German and re-anecdoted that, so the Dieter Roth German appears for the first time translated into English. Dieter didn't like Fluxus and didn't like George (from the Mr. Fluxus book) and Dieter has always been considered a Fluxus artist, and George Maciunas hoped and believed that he might be, but Dieter thoroughly rejected George's ideas of design, etc.

How did you pick up artists?

George said, we have this museum in Wiesbaden, let's do something. We have this church in Copenhagen and let's do something. Mind you, we paid our own way. Why did we pay our own way? Because nobody had a dime. George had a job and I had a job, but I was raising a family and we had real jobs in Germany working for the government. He was supporting Fluxus and his mother, and I was supporting my family. He paid for all of his boxes out of his own pocket. He didn't have a work ethic, because he didn't have a play ethic. It was all work.

Is Fluxus a movement?

It was enough of a movement so that Spoerri and Tingueley had a big argument about it, because Daniel and Tingueley and Yves Klein were Nouveau Realistes. When Daniel got involved in Fluxus, Tingueley, his best friend, told him to leave it alone--it's no good. You have to go in a straight line--that was Tingueley's warning. But Daniel said, I never go in a straight line, and participated in it. It didn't mean he was the great champion of Fluxus, but he joined it. As far as Christo and Jean-Claude, they were very friendly to Fluxus and proposed a thing for George, and their contribution to Mr. Fluxus was very sweet in the book. They remember him very kindly.

Then there are embarrassing things. Nam June talks about how Maciunas knew so and so and worked at Cooper Union, and George knew Oldenburg--so I wrote to Claes and asked him to tell me about his relationship with George. He answered that it wasn't like that. I have documentary proof that George and Claes didn't work together. I worked with Claes about the Store Days book in 1966, and I don't think we ever talked about Fluxus. Claes was teaching me all about Pop Art and the American scene which I had missed while I was in Europe. He did not talk about Fluxus at all.

When you were with Something Else Press, what was the distribution problems?

Dick and I tried to get a campus bookshop to get interested in the product, but they said they never got involved in the "vanity press" publications. Dick joined up with Aperture and the Small Press thing Michael Hoffman directed--and there was a meeting with the salesmen. I remember that I was so proud of the international success of a book I did with Hansjorg Mayer, Sweethearts, which Richard Hamilton loved and Duchamp loved it, and eventually Dick decided to publish it. He published it, and Duchamp was very happy to put the coeur volant on the cover. So I had to listen to a salesman, who said, well there was one book, Sweethearts, by Emmett Williams, you know it's printed back to front--how are you going to sell a book like that to a bookstore, you ought to burn the whole edition. This very thing of considering it printed back to front has generated an essay about that, placing me in a class with Jewish mystics by Jean Sellem at Lund He sent me the outline of his essay and I told him that he was convincing me! It's nice to know that the ambiguities are there to allow critics to re-interpret the book far from the intentions of the author.

What about your Anthology of Concrete Poetry?

I supposed I was the ideal person to do it, because I was doing that before I came to New York in 1966. I had published my first book of concrete poetry with Daniel Spoerri in 1958, and published quite widely, and I knew all the poets and they had my work and I had theirs. I had brought most of it to become the core of this book (1966-67) and this was seen in America widespread for the first time in that book. With 18,000 copies sold--quite an achievement for a small press. And in Budapest, so many people there had a copy of my book. I consider some of my best work is in the German language now which is not known to those who do not have the language facility.

For those you know you only as a "concrete poet", doesn't that seem a limited view of Emmett Williams?

I am a poet, visual artist and performer--and those objects are what sells. What I'm involved in now and for the next couple of years is a project of tongue- in- cheek history of post-studio art from 1960 to the present day (there are going to be 100 of them, and I've already done 75)--and 12 ceramic pieces in Verona--learning how to do ceramics--and two of those things are going to be made into tapestries in Pakistan. It was not my decision.

I did some fascinating prints a year ago with a genius in Hanover who does these extraordinary special effects things--and people said it's some of the best work I've ever done, but it's not really me, since he did them--but I hardly take credit for them. Annie and Gary always want to bring me up to date with these machines, but I do it my way.

We've made some trips to Africa, and I've made designs of the little people I make--and decided they should go on large wheels and shields--and so these were carved by natives in Kenya (not artists) and they are large and in such bad shape (transport, etc.) and it takes weeks and weeks to get them in shape in order to paint them, and so Annie and I are working on 25 of them. And it will be smashing when they're all done. The wood has to be dried, and then we have to plane it down.

When did you think about Mr. Fluxus? Was it a long-term project?

When I was in New York--after the death of George--I had been in Harvard and came down for a weekend. And Ay-o and I decided that wouldn't it be fun to do a book about George--the dozen important people in Fluxus who had been there--called The Book of George-because we saw that after the death of George, funny things were happening. Someone released a story that "I will be in charge of Fluxus"--others said, he was nothing. Two of my friends said well there is not very much to say about George--he's an overblown figure.

So I asked certain people to give five anecdotes about George Maciunas so that we could get to know him through the anecdotes that people remember him by--from Watts, Shiomi, Dick Higgins, Alison Knowles, Ay-o, myself, about a dozen. We thought how to do this--Ay-o went to Japan and I to Europe, and we forgot the whole thing. I mentioned occasionally that Ay-o and I had been planning to do this, and Michele Verges said I'd publish it if you gave it to me.

I started working on it again 10 years later,trying to find people. It took about 10 years to get letters, manuscripts to me to get them all together--and then to bring it together. I wanted to do a book "from womb to tomb" in the words of other people--sometimes with anecdotes--the story of his life, of his death and how he was loved, hated and feared by all these people and their assessment of what he was--great or terrible. Out of the most devastating is that of Allan Kaprow, who zeroes in on the feud with Stockhausen.

And what about this Love-Hate situation with George Maciunas?

We were all kicked out--only two were not kicked out: Ken Friedman and Ben Vautier. We were all prima donnas--all kicked out. Vostell was never let in; George hated his guts. Beuys was never let in. George absolutely despised him, but Beuys loved him. George not only kicked me out--Kopke, Anderson our of Fluxus, but he denounced us to the Soviet press and to the world as fascist thugs--and this was a joke that Eric did: Eric was making a trip through Eastern countries and started to send letters and postcards from Moscow, etc. how we were performing Fluxus in various cities and George believed it, and we were dismissed.

Bici (Hendricks) has one of the most beautiful accounts of the dying. But it was only after he had died that we knew that it was "gossip" . We only renewed our friendship when Jean Brown brought George to an exhibition of mine at Mt. Holyoke-- and George said that maybe we can be friends again and gave me a beautiful name box--but I told him we had always been friends, but "you didn't believe it". But he never forgave Dick Higgins for Something Else Press.

There are those books which dictate Fluxus as defined only by George Maciunas. What is Mr. Fluxus about?

George does not have the last word in this book. There are some 70 people pro and con telling what they think Fluxus is and what Fluxus is not. This is not hero worship. 75% ended up in the garbage, and they could save it for their books, but not this one. And I told some contributors that I was returning stuff asking whether they could try again?

Ken ended by saying he hardly knew him. Ben Vautier loved George very much showing a maximal amount of respect for George with a poem that he wrote. Catalogs have served as amazing new data about Fluxus. Ren≠ Block's 1962 Wiesbaden Fluxus 1982 is still one of the best. The Fluxus in Germany catalog I believe is the best documentation and it's too bad it has not been translated.

Do you think that art history books in the future will give Fluxus its due?

I don't see how they can avoid Fluxus. the time hasn't quite come yet, but you have some first-rate historians such as Thomas Kellein whose small book on Fluxus published by Thames & Hudson has been translated into German, Japanese and English, and the English edition is now reprinted in a second edition.

And now that Mr. Fluxus is almost here?

Well, the jacket by Ay-O is definitely eye-catching. And I was very happy how the critics treated My Life in Fluxus with great seriousness. It was not a history of Fluxus at all, but was an attempt to show what one member of Fluxus did, what it was like to be part of Fluxus. In this regard, I had many arguments with Jon Hendricks, because he was basing the history of Fluxus on a collection that Gil Silverman was able to buy, which is not complete and not comprehensive.

Let's talk about Hanns Sohm for a minute.

Well, no Sohm, no Fluxus. The Hanns Sohm Archive was before Fluxus, and it's all there. Fluxus fits into a large and important archive. If you want Concrete Poetry, go there; if you want Ginsberg, Beats, go there. If you want Wallace Berman, go there. The Sohm Archive gives context to all movements. I used to enjoy going to Sohms' and staying there before the collection was sold to the Stuttgart Museum. He looks at the material first, then puts it into context. I send all my material to him at his home, before it ever gets to the museum. I had my Opera performed last summer in a Castle outside Stuttgart and it lasted four hours. Sohm was there. And he's there when you're short of cash; he'll buy something to keep you going. And the museum of Stuttgart is one of the jewels of Europe, and it's wonderful that the archive is there. My letters to George and to Daniel Spoerri are at the Getty now, and it's too bad they're not in Stuttgart.

And tell us what plans you have now.

Well, Mr. Fluxus has been translated into German, Lithuanian, Japanese and English. The German translation came out first, and it was from the English original. The English edition is larger, since it has more new material in it. And we have several Fluxus books by this one publishing house in England, Thames & Hudson , including the Fluxus show at the Tate. Ben Vautier and I have done a tape of our ICA performances in London. In March, I have been invited to Australia as President of the Museum in Lodz, Poland and I plan to work with the Aborigines, as well as doing performances in Melbourne. Perhaps I will also visit the Fluxus Collection in Queensland.

above copied from: http://colophon.com/umbrella/emmet.html

Friday, December 14, 2007

"The Early Days of Mail Art: An Historical Overview," Ken Friedman

It is difficult to pinpoint the moment when artists’ correspondence became correspondence art. By the end of the late 1950s, the three primary sources of correspondence art were taking shape. In North America, the New York Correspondence School was in its germinal stages in the work of artist Ray Johnson and his loose network of friends and colleagues. In Europe, the group known as the Nouveau Realistes were addressing radical new issues in contemporary art. On both continents, and in Japan, artists who were later to work together under the rubric of Fluxus were testing and beginning to stretch the definitions of art.

Correspondence art is an elusive art form, more variegated by nature than, say, painting. Where a painting always involves paint and a support surface, correspondence art can appear as any one of dozens of media transmitted through the mail. While the vast majority of correspondence art or mail art activities take place in the mail, today’s new forms of electronic communication blur the edges of that forum. In the 1960s, when correspondence art first began to blossom, most artists found the postal service to be the most readily available -- and least expensive -- medium of exchange.

Today’s micro-computers with modern facilities offer anyone computing and communicating power that two decades ago were available only to the largest institutions and corporations, and only a few decades before that weren’t available to anyone at any price. Transistors and miniaturized electronics make it as simple today to record and to send a video-tape as to write a letter. With teletext, interactive cable, mailgrams, electronic mail, electronic computer networking, video, inexpensive audio, and -- looming on the horizon -- myriad new communications techniques, correspondence art is harder to define than ever before.

While these facts establish a sense of perspective, the soul of correspondence art remains communication. Its twin faces are “correspondence art” and “mail art” Here the distinction is between reciprocal or interactive communication -- correspondence -- and unidirectional or one-way communication, mailed out without any requirement for response.

There are special cases of correspondence art that involve the mails as medium of transmission for purposes other than mail art. Good examples of this included exhibitions of art from Eastern Europe in which the cheapest and safest way of sending art to the United States was through the mail, though the art works sent were actually intended as -- and only as -- photographs, drawings, paintings, or artists’ books.

Certain forms of art have become associated with correspondence art and mail art both by virtue of tradition and the ease with which they are mailed. These include postcards, artists’ books, printed ephemera, rubber stamps, artists’ postage stamps, and posters of various kinds.

The first phase of correspondence art primarily involved individual expression in reciprocal relationships, a natural outgrowth of artists’ correspondence. History and tradition honor Ray Johnson as the central figure in this phase of correspondence art. To the degree that he identified, named and himself became identified with the emerging art form, this is true.

Working in the tradition of collage and the objet trouvé he was perhaps the first to identify the transaction of art works and notes with colleagues as an art form itself. Through this stroke of inspiration, correspondence art was born. Johnson gave it focus by promulgating the rubric, “The New York Correspondence School of Art” (The name itself was coined by Ed Plunkett). Thus, by permutation, the world was given the new medium, correspondence art, and its first body of practitioners, The New York Correspondence School (NYCS).

However, correspondence art as such first grew from the work of the European artists identified as the “Nouveaux Realistes,” a name coined by French critic Pierre Restany. The core issue of the “New Realism,” a movement born in the early 1950s, was the conception of an art made of real elements, that is, materials taken from the world directly rather than pictorially. The group includes Arman, Yves Klein, Piero Manzoni, Martial Raysse, Raymond Hains, Daniel Spoerri and Francois Dufrene, and -- in some senses -- Christo. These artists each used a direct slice of life. The actual sectioning went from the highly tenuous or theoretical projects of Manzoni and Klein to the embedded and snared works of Arman and Spoerri, the decollages of Hains and Dufrene and the world-embracing, massively realized projects of Christo.

The issues and ideas that motivated the Nouveaux Realistes also emerged in the Pop Art of the late 1950s and early 1960s in Britain and the United States, though Pop Art tended to be an art which took reality into its scope in an emblematic way rather than by using direct incorporation or manipulation of physical materials.

Collage sensibility and incorporation of reality are attitudes shared with much later correspondence art. It is in the use of the postal system, of artists’ stamps and of the rubber stamp that Nouveaux Realisme made the first gestures toward correspondence art and toward mail art.

Several early key works in these media were created by these artists. Klein’s famous “Blue Stamp” was a postal cause célèbre and a bureaucratic scandal after it was successfully mailed and postmarked in the mid 1950s. Arman introduced the rubber stamp into contemporary art with his cachets and accumulations of the early and middle years of the decade. Kurt Schwitters had done stamp works as early as 1918. The Russian Futurists had created the first modern art with rubber stamps a few years earlier. Marcel Duchamp had experimented with a piece in the form of a post card, and the Italian Futurists showed interest in using the mails. Even so, the latter were perhaps examples of mailed art rather than mail art and even the use of rubber stamps as an art medium vanished until shortly after the end of the Second World War, when Arman resurrected it in his oeuvre. Spoerri not only created ephemeral mailed works and projects, small gazettes and cards, but his involvement with mail art -- unlike that of Klein or Arman -- continued unabated for over a decade and a half spanning the first three phases of correspondence art.

Thus, it can probably be said that the Nouveaux Realistes were the first artists to use correspondence media as art forms in their own right. However, it was Ray Johnson and his circle of friends in the New York Correspondence School who gave the first phase its characteristic sensibility and presence.

If the Nouveaux Realistes created paradigms of correspondence art and mailed art as works, it was the New York Correspondence School that took the notion from paradigm to practice. Ranging at times from seventy-five to as many as three hundred people, the NYCS was summoned into being by Ray Johnson but, at its height, existed around him as many intersecting relationships independent of his direct involvement. Many distinguished artists participated in Johnson’s whirling vortex of mailings and events, some of whom, such as Richard C., Ed Plunkett, or Dick Higgins and the Fluxus artists became themselves major figures shaping the ethos and attitudes of correspondence art.

The NYCS relied on direct interaction between correspondents. As a result, the works that one might receive in the early days were highly personal, often highly crafted. Handmade collages, carefully printed photographs, even framed paintings were fairly common. Odd and lavish objects were not uncommon. Some artists took pride and a perverse pleasure in sending one another the most outlandish objects or projects they could conceive, including objects that were difficult or perhaps impossible to mail. My own favorite project was mailing a series of chairs. I mailed the smaller chairs as single objects. I mailed the larger chairs by taking them apart so that the disassembled pieces fit postal size limits. The challenge was to mail them unwrapped and visible, persuading postal clerks to accept the items according to postal regulations. It was a time when postal regulations were different and substantially more relaxed than today.

In the 1960s, Ray Johnson set the tone for NYCS. The Paper Snake, a book on his work, published by Something Else Press, is a good example of the abundance and flavor of the time. Direct and personal interaction were the salient qualities and greatest pleasures of the NYCS and the era of the 1960s. The first phase of correspondence art was also characterized by a trenchant sense of privacy. These were private letters and activities, exchanges among friends. An attitude that only members need apply prevailed. University of Maine Art Historian Owen Smith suggests that the private, inward-looking attitude that Johnson adopted with his New York Correspondence School was a specific reaction against the exclusionary facade of art history and the exclusive attitudes of Clement Greenberg and his Tenth Street School. This makes sense, but it applies more to other members of the NYCS than to its central figure, Ray Johnson, whose hermetic practices are as much an expression of his personality as a conscious social statement. The transformative socail potential and open spiritual quality of the Eternal Network never seemed to interest Ray. He was, and is, an atelier master in the old sense, even though he expresses himself through collage techniques that reach out into the world.

Many of Johnson’s best known works are the numerous lovely, dense printed collages in which he specifically used the names of “members” of the NYCS, occasionally adding or dropping names. These seemed to point inward to a closed circle. This is not to say that it was bad: it’s simply the way it was. In the first phase of correspondence art, the paradigm blossomed, flourished and found most of its major practitioners. In the second phase, correspondence art turned outward to the world.

It is at this point, during the first phase of the development of correspondence art -- but looking toward the second -- that it is best to explore the role of Fluxus in the development and dissemination of mail art.

Fluxus germinated in the artistic ferment of the late 1960s. Some of the Fluxus people found each other in John Cage’s and Richard Maxfield’s classes at The New School. Others met through George Maciunas’ publications, or committees, or the early festivals, and in the moving feasts of the era, such as the ongoing series of events at Yoko Ono’s loft on Chambers Street. By 1962, Fluxus was formed and named. A few individuals from Europe and America, such as the Czech artist Milan Knizak, the German Joseph Beuys, Geoff Hendricks or I, came into the group slightly late. Members of the initial cast of characters came and went through about 1966.

Fluxus has always been an unlikely movement: sprightly, hard to pin down, Zen-like in its reluctance to be described, it is hardly a movement at all. One may rather call it a rubric, a forum, an elusive philosophy made real by the fact that real artists engaged one another and the world in real acts under the name Fluxus. The edges of Fluxus have never been particularly crisp or brutal. So it is that Fluxus shares Daniel Spoerri with the Nouveaux Realistes; Christo has occasionally floated into Fluxus, though he has about him always a sense that he can never be part of any particular group with which he may share interests. Half a dozen of the most active and charming participants in the NYCS were very active in Fluxus. At times, even Ray Johnson took part in various Fluxus publications and events.

As elusive and unlikely to proselytize as Fluxus seemed, it also had a very public side. Massive festivals, grand publishing programs, extensive tours of performances and concerts, proposals for social reform and public housing came out of a movement that was as much characterized by these prophetic, even socio-political leanings as by such typically evanescent projects typified by George Brechts’ laconic events or Alison Knowles’ performances.

At first, the Fluxus artists active in the correspondence art world (including many who did not participate in the NYCS) were quite content to create private works. This is a paradox, because the works were implicitly public. They were printed. They used the mail for distribution. They invited the world to take part. At the same time, however, they went only to a small circle of artists, composers and designers who already knew each other. Some of them were openly skeptical about the value of being too public and outgoing in what they did. This, too, is a paradox, since to be an artist is, by definition, to be a public person, but many Fluxus artists have always wavered between the public character of making art and the private quality of their approach to art and life. It may even be because they see art and life as intertwined that the art has a distinctly private side, as life does.

Still, Fluxus had a public edge and an absolutely public intention, and correspondence art took its place in Fluxus practice along with festivals, projects, films, concerts and all the rest. These included mail art pieces by individuals, and marvelous series of publications, post cards, stamps and stationery published by George Maciunas for Fluxus artists including Bob Watts, Robert Filliou, Ben Vautier, Daniel Spoerri, and others among us. There was even a Fluxus Postal Kit prepared in 1966 complete with a Fluxpost cancellation mark, permitting an entire, Fluxus-controlled postal exchange to take place.

By the late 1960s, the public opportunities of correspondence art and mail art became manifestly visible. It was then that the prophetic side of Fluxus emerged, establishing the second phase of mail art. Now, for the first time, the correspondence art -- in the previous sense that the term has been used here -- that reached out to the public, embodied not only correspondence art, but a larger, and admittedly less private, mail art. Through this outreach, the extraordinary latent power for international communication became overt, termed “The Eternal Network” by Robert Filliou (See “End Note” Chapter 42 ed.). It was at this time that mail art first created, and began to make real, its potential for social change and for contributing new forms of communication to the world.

Fluxus was a forum for experimentation. The commitment to experimentation and to research was profound. It was characteristic that Fluxus participants not only asked “Why?” but “How?” -- and then they would generally go on to ask “Why not?” and “How else?” A fair number of Fluxus members came to art from untraditional backgrounds -- Spoerri from ballet, Higgins from music and printing, Paik from music and robotics, Filliou from economics, Brecht from natural and biological sciences, and so on. Others, such as Alison Knowles or Wolf Vostell were trained as artists, yet they developed a highly experimental notion of what art could be. Finally, the ringmaster of the Fluxus circus, George Maciunas, was both pragmatic and experimental. As the chief editor and frequent organizer of Fluxus activities, his paradoxical whims, highly refined organizational sensibility and peculiar administrative quirks gave Fluxus its unique flavor and offered Fluxus artists the wide range of philosophical permissions and encouragements that came to characterize the Fluxus ethos.

Fluxus was the first group of artists to understand the potential of the postal system as a world-spanning, cost-effective distribution system. It was open. It went everywhere. The direct operating cost to the artist was low. If the potential was visible, however, Fluxus did not fill it at first. The implicit public quality of the postal system and its use by Fluxus means that early Fluxus activities were more public in theory than they were in practice. The reason for this is the ability to reach out to almost anyone, anywhere through the mail. This can be as much a guarantee of privacy as publicity. Because of this, many early Fluxus exchanges using the mail were rather like telephone calls for objects. They used a public network, but they were not broadcast. The largest use of the mails at that time involved a kind of narrowcasting, with the mailing of George Maciunas’s policy letters and the Mail Order Fluxshops.

Public engagement requires more than establishing potentially public media. It requires reaching out and finding effective ways to open a public dialogue. In the early 1960s, Fluxus was years away from its eventual public impact. Even though publicity was implicit in many Fluxus projects and activities, the activities were not yet fully public. Nam June Paik’s ambitious program for renewing television was a perfect example. He was already doing television work in the late 1950s and early 1960s, but he was doing it conceptually, in the laboratory of the Fluxus community and exchanging his ideas in the invisible academy. He reached out with manifestoes and through his landmark correspondence project, The University of Avant-Garde Hinduism. Even so, the University was more private than public.

The University and Paik’s mailed pieces implied an eventual public medium, however, and Paik had always shown a genius for publicity. The University became an opening salvo in his long-term plan. Using the mail, he perfected a tactic that today would be termed an opinion leader strategy. He used it to establish the network of personal contacts that he would later use to bring his video projects to life. It was a private, narrowcast network. The first public network that gave Fluxus a broadcast voice came with the creation of Something Else Press, and especially the Something Else Newsletter.

At first Fluxus artists took part in correspondence art as private individuals. Some were involved in Nouveau Realisme, some in the New York Correspondence School, some as individual participants on the growing network. By the end of the 1960s, a number of Fluxus people had begun to view mail art as a medium offering unique potentials and challenges. We saw beyond the basic issue of art through the mail, and began to explore the reaches and media of correspondence and mail themselves.

The first major step was taken by Dick Higgins when he established Something Else Press and the Something Else Press Newsletter. The Press was an innovative publishing house designed to bring experimental and avant garde work to the public eye in well designed, handsome, durable books. It is now acknowledged and admired as one of the early sources of much contemporary art. Higgins himself is famed as the essayist who brought the term “intermedia” into current usage. When Higgins wrote his seminal essay on intermedia in 1968, he sought a format to make it widely known. The form he chose was that of the newsletter.

In his newsletter, he created an inexpensive medium for sharing art and art ideas with thousands of readers. It was through his ever-expanding list of readers, book buyers, recipients of the newsletter and the Press’ catalogues that Higgins first redefined the mail art network. This is a significant moment in mail art, even though Higgins did not view the newsletter as a mail art project. For the first time, a correspondence artist consciously used the mails as a regular medium of public communication. Though the newsletter was outbound in its form it had a tone that encouraged response and participation, a fact that Higgins and the voluminous files and archives of his Press demonstrate. Higgins respondents and correspondents moved into the network and into the art world. Staid artists became experimental, and experimental artists came into contact with other experimental artists. Something Else Press, founded as an outgrowth of Fluxus was small, but it was decidely public in conception. It became the locus of a vast resonating network of correspondents. Something Else Press became a central node in the development of experimental art in America, the entire rage of intermedia, new music, concrete poetry and Fluxus work that Dick Higgins termed “the arts of the new mentality.” It is vital to note the development of a network intended as a forum through which ideas might be exchanged and through which like minds might come into communication. This was a public realization of the idea inchoate in the New York Correspondence School, never fully realized due to the highly private, personal context that characterized the NYCS. Further, it was through the Something Else Press that the projects of artists such as Robert Filliou, George Brecht, Daniel Spoerri and even Ray Johnson himself first found a broad public.

The next Fluxus contribution to correspondence art and to mail art was the exploration and use of the medium of mail as a communication system. These projects came in three parts. The first had to do with communication, the second with exhibition and the third with publishing.

When Fluxus began, the art world was a much smaller place and experimental artists comprised a far less significant proportion of the art world than today. It was difficult to find out who was who or to reach others who might share given interests. In the early days of Fluxus, George Maciunas regularly published the Fluxus mailing lists and membership lists. This permitted ready access to people about whom one might wish to know more. It also suggested to some of us the notion of contacting those whom one didn’t know; to find out who they were, what they were doing, and what made them interesting enough to incorporate the Fluxus list.

Starting in 1966 at Fluxus West, I began to publish annual compilations of the Fluxus lists, adding to those lists interesting artists whom we were able to locate and identify. By 1972, the lists had grown to a point where we published over 1400 names and addresses, together, where possible, with phone numbers. The 1972 list was published in cooperation with Canada’s Image Bank. It was released in hundreds of copies, distributed gratis to artists, arts organizations and publishers around the world. The list became the core of the first FILE Magazine artists’ directory, was used to develop Flash Art’s Art Diary, and, in expanded and better researched versions, served such staid reference tomes as Who’s Who in American Art and Who’s Who in America. The project was an act of social responsibility; access to a fuller universe of information in a professional environment marked by restricted communication. The restriction of communication is a tool and a weapon. It gives power to those who possess the media of communication and it works against those who lack rich success. It seemed to us that certain individuals at the center of art world media -- critics, curators, dealers -- could reach anyone, while the rest of us had a hard time finding jealously guarded mailing lists to reach others. The wide publication of the lists, right or wrong, changed all that. The reference tools and media that grew from our lists had an impact on the art world that was not forseen when, in order to gain greater control over our own communication, Fluxus West began the annual directory and publications.

The existence of such substantial numbers of people, many -- if not most -- interested in communicating with one another and experimentally inclined (at least from time to time) suggested new ways of exhibiting art and of preparing exhibitions. The first such notions were rudimentary. It was tough to bring large works of art out of Eastern Europe in crates, but a big drawing or a suite of photos could easily be put in an envelope to be mailed out as a letter, albeit a thick letter. So it was that at first, even as we were using the mail to create experimental works as individual artists, we were also using the mail to transmit fairly ordinary or traditional art works for exhibitions.

Many of the exhibitions presented at Fluxus West were shipped through the mail, not mail art, but mailed art that was then installed as any art might be. Exhibitions of work by many artists came in the mail: Milan Knizak, Ben Vautier, Christo, George Brecht, and group shows like Young Hungarian Artists, Young Swiss Artists, A Small Show and the original Inch Art project that Terry Reid later carried further in Australia.

At the start of the 1970s, a number of exhibitions blossomed simultaneously that were to transform correspondence art and mail art from private activity to public access. The first projects were the major mail art shows organized by Marcia Tucker at the Whitney Museum, to which Ray Johnson’s personal friends and New York Correspondence School colleagues were invited, and the 1971 Biennal of Paris, curated by French art historian and critic Jean-Marc Poinsot, involving the several dozen figures who were at that time seen as the leading artists in the field.

At first, the mails were used to create exhibitions or used as a forum for private artists whose interactions were exhibited. The leap to a public process seems to have emerged from an idea that I had after my experience with the lists. I reasoned that the lists themselves might be used as the body of artists invited to exhibit. The notion went through stages. When George Neubert then curator of the Oakland Museum, offered me a one-man exhibition for 1972, I chose a one-year project inviting people to correspond with me through the museum. This invitation started with the use of the lists and grew to become public. A second project was mounted at the University of Washington museum, The Henry Art Gallery, in Seattle. At the Henry Gallery, we addressed the public directly to create enormous regional group participants, incidentally involving participants from afar through extended media and wide public coverage. The final apotheosis was a project entitled Omaha Flow Systems, mounted at the Joslyn Art Museum in the Spring of 1973.

For Omaha Flow Systems, we devised a number of projects and sub-projects, using all of the administrative and analytic tools available to us. The show, while serving to model a wide variety of ideas and projects, became best known as the largest mail art project to date -- or since. Thousands of invitations were mailed, and mass media, local, regional, national and international, were used.

Over 20,000 items were received at the Joslyn, with many tens of thousands of additional viewer contacts, in-put/out-put transactions, systems that we could not trace, satellite exhibitions at other institutions across the region and around the world. The recent histories of mail art show that Omaha Flow Systems became the basic model for all mail art exhibitions since 1973, and -- in its sub-projects -- as the model for several uses of mail art and correspondence art in both exhibition and other forms. In many cases, mail art projects modeled on the paradigm developed in Omaha did not come from Omaha directly. Rather, the model was adapted, say, by an artist from South Dakota who invited a friend from Iowa to participate. The Iowan created a mail art show that was an inspiration to some artists from Staten Island. The Staten Island show influenced some people in Connecticut, and so on. Further, several shows developed at the same time as Omaha Flow Systems, also using our lists and research, had enormous direct influence. These included, most notably, Davi Det Hompson’s Cyclopedia, and the several exhibitions organized by Terry Reid and by the Canadian mail art geniuses at Image Bank. The idea began to take on its own life as a medium or an intermedium, rather than as the project or work of one artist.

The publishing paradigms developed through Fluxus have had substantial impact on mail art. At first, the notion of newsletters and periodicals was treated playfully, as, for example, Nam June Paik’s Review of the University of Avant Garde Hinduism, or Daniel Spoerri’s magazine from the Greek island of Simi. Dick Higgins, as already discussed, took a further step with the Something Else Press Newsletter. George Brecht created the V-TRE newspaper. George Maciunas carried it forward, allied conceptually and physically to the production of Fluxus multiples and concerts. Where the Fluxus publishing ethos came directly into the realm of contemporary mail art was in Amazing Facts Magazine and the birth of New York Correspondence School Weekly Breeder.

Amazing Facts Magazine was a crudely assembled publication created at Fluxus West in 1968. We gathered our mail, put it into a folio with a cover, and sent it out. The idea lasted one issue, but established a notion of gathering as the editorial principle for a magazine. Independently in Germany, Thomas Niggl was creating Omnibus News, the first truly gathered or accumulated magazine in multiple editions. These two preceeded the better known Ace Space Company anthologies gathered and published by Dana Atchley, and, finally, the Assembling anthologies (See Chapter 27 ed.) developed by Henry Korn, Richard Kostelanetz and Mike Metz, today the best known and most widely disseminated of such periodicals.

More quirky and playful, the New York Correspondence School Weekly Breeder was both a joke, and a way to establish regular, weekly contact with other artists. The NYCSWB was published through about ten or eleven issues at Fluxus West, then passed to Stu Horn, a Philadelphia artist. Horn, already well known as The Northwest Mounted Valise, a longtime friend of Ray Johnson and a talented graphic poet, produced a number of issues for the second volume and then passed the periodical to Bill Gaglione and Tim Mancusi in San Francisco. Gaglione and Mancusi took the idea on, and through their network of friends and correspondents, transformed the NYCSWB into an odd -- and oddly influential -- periodical. Starting with its modest, single-sheet beginnings in 1971, the NYCSWB grew to spark the phenomenon in publishing known as the “Dadazine,” a format adopted by mail artists that spread farther to influence artists books and publishing in fields as diverse as punk rock and art criticism.

I feel that mail art has four eras. The first is the private era. The private era lasted from the early 1950s through the middle1960s. It is characterized by the sorts of exchanges I discuss in the article, and some exchanges characteristic of that era continue even today.

The second era began when Fluxus sought to amke mail art public. It began with the Something Else Newsletter and it really took off with my projects and experiments aimed specifically at a radical interactive broadcast use of the mails. The biggest projects were the One Year One Man Show, Work in Progress, and Omaha Flow Systems. These projects culminated the experiments of the second era and became the foundation of the third era.

The explosion of the third era began with the One Year One Man Show, Work in Progress, and Omaha Flow Systems. It was also due in great part to Tom Albright’s major coverage of mail art. The role he played in putting mail art before the widest possible public was incalculable. My three shows had vast international outreach on the art network and a broad public audience in the regions where the shows took place. Albright’s reviews of the One Year One Man Show in the San Francisco Chronicle and art Gallery magazine were still located in the art world. His ten-section, two-part series in Rolling Stone was a major public signal. These coincided with several other projects of the same time: Davi det Hompson’s Cyclopedia (1973); the birth of FILE magazine (1972); the publication of the first Image Bank Image Directories (1971-1972); the largest publication and widest circulation to that time of the Fluxus West International Directory of the Arts, done in cooperatin with Image Bank (1973); the birth of ‘zines with the New York Correspondence School Weekly Breeder (1971). All these took place during the same two or three year period.

I feel that I came into mail art at the end of the private phase. When I came in, Ray was still corresponding with only a handful of people. These were almost all linked to one another through being introduced to each other by Ray himself. The Fluxus network was then still small. You can see the exact size by examining George Maciunas’ membership lists. Publicity was implicit, but only Dick Higgins had studied out how to make this work public before I came on the scene. He was the only one who had undertaken a workable program of public engagement, devoting the necessary discipline and resources to the task.

Some of us who had been active in the first two eras of mail art were irritated, even angered by the explosion of junk mail and self-serving egotism in the third. For one, I failed to recognize the fact that growth produces growing pains, that new artists need to explore, even to be stupid as they try their hand. The time was marked by hundreds of projects and exhibitions termed “first” and “first international,” as artists unaware of history and community each tried to become the leading figure in the network. At the same time, their striving was genuine. The debates had already begun that were to provide a platform for a renewed sense of community.

Disillusioned, I left the network in the mid 1970s. Ten years later, when the network reached out to me again, I saw that a shift had taken place. The network had become a community, characterized by genuine leaders each speaking for different visions and ideas. Artists such as Carlo Pittore, J.P. Jacob, Leavenworth Jackson, Chuck Welch, Vittore Baroni, Ullises Carrion, Anna Banana, Shozo Shimamoto, Dobrica Kamperelic and H.R. Fricker were not simply making work, but engaging in major discussions and debates -- by mail and in person. The network had produced historian-artists such as Michael Crane, John Held, Judith Hoffberg and Clemente Padin. This was the fourth era, an era characterized by moral intensity I hadn’t seen since the 1960s, by passion, by commitment and by a real interest in the network, a network seen as a human phenomenon more important than art. In this fourth phase, early adulthood, mail art had become a complete art form, practiced by tens of thousands around the world, by history, discourse, and community as any art form is.

It was also a time of blurred boundaries. Carlo Pittore, an American, had an Italian name, aspirations toward a new renaissance of painting, and a position of global leadership as a spokesman for the network. Judith Hoffberg, already a distinguished fine arts librarian and scholar, had emerged as an artist-publisher-archivist. Chuck Welch, J.P. Jacob, and Vittore Baroni had become artist-philosophers.

Even as the art world continued to ignore these artists, they were creating an art world of their own, and creating a world of communication that extended once again far beyond the boundaries of art. When I had last seen the mail art network, it was primarily locked inside the art world, despite our best intentions. It was essentially focused in the centers of the art world in Europe and North America. When I returned, I found an evolutionary growth that brought mail art from a tentative beginning in Latin America to full flower, increased activity in Asia, the birth of activity in Africa and in the Middle East. I also found evidence of the same touchiness, pettiness and egotism that had characterized the 1970s.

Members of the mail art network, in striving to establish a philosophical basis, had sometimes established petty heirarchies complete with rules and orthodox standards of behavior. Women had difficulties with the network and with its behavior, summed neatly with rubber stamp artist, Freya Zabitsky’s mail art slogan, “Men make manifestoes, women make friends.” Members of the network wanted to be accepted by the art world at the same time as they rejected its rules, leading to the many complications that any love-hate relationship creates. It was a transitional era, exciting and flawed as any time of transition must be. It was marked by earnest striving and by the huge lapses that attend every endeavor that is earnest. Today, in 1992, correspondence art, mail art and the network seem to be in the fourth phase, though I sense hints of a new current emerging. That discussion is not history, but prediction, and it doesn’t belong here.

From the beginning, several trends have been clear in correspondence art and mail art. One has been the inherent opposition between private correspondence and public dialogue. Another has been the way in which the network has used the tension between these two polarities to give birth to new ways of approaching art.

There has always been a sense of playful experiment. At its best, it has been a source of delight, of dialogue, of new art. At its worst, it has exacerbated the shallow egotism that can mark any medium and the self-aggrandisement that attends all the arts, since art always asks the attention of an audience to the work and persona of individuals. In league with one another and in opposition to one another, members of the network have established a community of dialogue that is now entering its fourth decade. When we recall that Dada flourished for a few brief years before dissolving, or that Abstract Expressionism hardly ever existed before it became history itself, that is an interesting fact. It suggests that the network may be a community, while correspondence art and mail art have grown beyond community into art forms, just as easel painting grew from an innovation to an art form. Different artists who use this medium will create the kinds of art with it that interest them.

It is precisely that fact that has made it possible for some members of what Robert Filliou termed “The Eternal Network” to pursue their spiritual concerns, the vision of a global community. It may be their action and concern that give rise to the fifth phase in the history of mail art and correspondence art, or they may simply carry on within a larger frame. That’s a story to be told in a few more years.


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This article appears in the historical and critical anthology on mail art, The Eternal Network. The book -- edited by Chuck Welch -- is published by University of Calgary Press. The article is based on Ken Friedman’s 1984 article, “Mail Art History: The Fluxus Factor,” published in “Mail Art Then and Now,” a special mail art exhibition issue of The Franklin Furnace Flue, Vol. 4, issues 3 and 4, Winter 1984.

Copyright © 1990, 1994 by Ken Friedman. All rights reserved.
This text may be quoted and printed freely with proper acknowledgment.